Tuesday, February 16, 2010

...And the winner is for Britain’s favorite wetsuit, as voted by the readers of '220 Triathlon' magazine is: The blueseventy Helix

From the blueseventy press release:

The blueseventy Helix wetsuit won a major award at the Triathlon, Cycling and Running Show at Sandown Park, UK, this weekend, 13-14th February. The Helix retained its position as Britain’s favorite wetsuit, as voted by readers of 220 triathlon magazine.

blueseventy is the choice of champions, such as Chrissie Wellington, who was also at the show to accept two awards from ironman legend Dave Scott. Scott was one of the star guests of the awards dinner, which attracted 300 guests.

ITU world champion and blueseventy sponsored athlete, Alistair Brownlee was deservedly voted top male triathlete of the year following his five out of five wins on the world cup circuit in 2009.

Marketing Manager, Dean Jackson, said: “The world really is swimming faster in blueseventy and athletes like Chrissie Wellington and Alistair Brownlee clearly demonstrate this. We’re delighted to have won this award, and that triathletes recognize what a great suit the helix is.

“A lot of development goes in to continually improving our whole range of wetsuits and the 2010 helix features calf compression and proprioceptive arm panels to improve power and propulsion. We’ve also brought out a new balanced buoyancy range to cater for negative as well as neutrally buoyant swimmers.”

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