Congratulations to Craig Lord!
He writes: "...TYR, which spent three years and several million dollars developing its Tracer Rise suit, filed an antitrust lawsuit in California in May, accusing Speedo, USA Swimming and its national team head coach Mark Schubert (who said in support of the LZR that swimmers had a “black-and-white decision: the money or the medal”) of conspiring to block competition...." [Link]
He does not mention that Stu Isaac*, the director of marketing for Speedo, has confirmed that Schubert is paid to endorse Speedo. Hence the legal challenge, in my opinion, is legitimate amog other evidence not mentioned int he article. [*reference: June 28th, In the New York Times Blog: RINGS 2008 Beijing Olympics and Paralympics, Karen Crouse]
FINA will meet in February with sales representatives and swim industry leaders to discuss a solution out of this speedsuit mess. I am sure they will "split the baby" and walk a fine line between the swimsuit business and national governing bodies.
Now that Nike has left the speedsuit market and Adidas is threatening, there is a potential to see the swimmers themselves hurt the most since fewer swimsuits means fewer sponsors and what sponsors are left will have no incentive to pay more.
FINA has a lot of political work to do in February: Adidas has to be pacified, Nike has to be addressed and I hope they send a rep. Then, national governing bodies have to be convinced to allow speedsuit makers a market to sell to or there will be less incentives, or even manufacturers left to sponsor both athletes and meets.