April 2012: In New York City, Olympic greats Sanya Richards-Ross (Gold/Bronze Medalist, track & field), Cullen Jones (Gold Medalist, swimming, 2008 Olympics), Christie Rampone (Gold/Silver Medalist, soccer), Amanda McGrory (Paralympic Gold/Silver/Bronze Medalist, track & field), and Dominique Dawes (Gold/Bronze Medalist, gymnastics), along with Citi CEO Vikram Pandit unveiled the “Every Step of the Way” program to support US Olympics and Paralympic athletes and hopefuls of all ages in communities across America.
Through the Every Step of the Way program, Citi’s $500,000 donation is being represented by 50 million ThankYou® Points -- the currency of the Citi ThankYou® Rewards program. This unique program allows the American people to help allocate these ThankYou® Points to Sport Programs through activity on Facebook and Twitter, allowing Team Citi athletes to say “thank you” to the Sport Programs that have inspired them.
Each member of Team Citi has identified a Sport Program that inspired his or her journey to the Olympic and Paralympic Games. These U.S. Olympic and Paralympic Sport Programs have specific needs that will help a wide range of athletes at different ability levels in communities across the country.
Friday, April 13, 2012
Citi’s $500,000 donation creates 'Every Step of the Way' program which will support future Olympic and Paralympic athletes.
I hope that at least 51%-or-more of this donation makes it to the athletes. Here is a press release regarding Citi's donation: