This person has quite a resume for they have worked in fashion, film and publishing. When I got her on the phone, here are the questions I asked: If you were a Marketing Director for these three companies: Kellogs, Dolce & Gabbana, McDonalds what would you do with Michael Phelps if he was a paid endorser? (Note this is his second substance abuse issue during two Olympic periods.)
These are her answers:
Kellogs: "Everything would be on hold for awhile and I would be sweating the whole time."
Dolce & Gabbana: I would rush and have a double-truck spread created; (two page ad), with Phelps laying down in a bed of gigantic pot leaves after a night of partying" [in a Dolce & Gabbana tuxcedo]
McDonalds: "McDonalds is so W**** T**** I wouldn't sweat it at all."
Makes you wonder who is more screwed up, Michael Phelps or the marketing director. ;-)
If the satirical photo above offends anybody, I will take it down; just call or write me.