LOS ANGELES (December 3, 2009) – SPEEDO®, the world’s leading swimwear brand, has launched the Speedo LZR Racer Elite – its new evolution of performance swimwear inspired by the record-breaking Speedo LZR Racer suit. A new generation of advanced textile swimsuit, the LZR Racer Elite offers a distinctive combination of cutting-edge fabric, design and construction for a smoother shape, reduced drag and optimal flexibility; all within FINA’s new rules for 2010 and compliant with rules governing collegiate, high school and club swimming in the United States. The LZR Racer Elite will make its U.S. debut at the 2009 USA Swimming Short Course Nationals in Federal Way, Wash. (Dec. 3-5).
“Speedo has supported me throughout my career and has always provided me with the best technology,” said Michael Phelps, Speedo-sponsored swimmer and the most decorated Olympian of all time. “I’m excited about the launch of Speedo’s new generation suits under the FINA 2010 rules and look forward to competing in the new Speedo LZR Racer Elite suit at the upcoming Duel in the Pool meet and beyond.”
Developed in the Speedo Aqualab and utilizing the technology developed for the Speedo LZR Racer suit, the Speedo LZR Racer Elite incorporates the same fully bonded construction with ultrasonically welded seams for the ultimate smooth, flexible and streamlined surface. Made from exclusive ultra-lightweight, low drag LZR Pulse® fabric, the suit is engineered to fit the swimmer’s body for a streamlined shape while reducing muscle oscillation, enabling them to cut through the water more efficiently. Also featuring Speedo’s unique 3D, three-piece dynamically engineered pattern for optimum fit and shape, the Speedo LZR Racer Elite is Speedo’s most advanced performance racing suit.
“For over 80 years, Speedo has consistently pioneered swimsuit innovations,” said Paula Schneider, President of Speedo USA. “The LZR Racer Elite is the newest generation of Speedo’s high performance swimwear and is designed, under the new FINA rules, to continue to help the athlete perform at his / her best. As we move forward in to 2010 and look ahead into 2012, Speedo’s commitment to the sport of swimming continues at every level, from grassroots to elite.”
The new Speedo LZR Racer Elite suit is available in the male Jammer silhouette and female Recordbreaker Kneeskin and Recordbreaker silhouettes. Beginning this December, the LZR Elite will retail at www.speedousa.com and through Speedo Team Dealers for $270 - $375, depending on the silhouette.
Within this new generation Speedo LZR Racer range, the brand is also set to debut the new Speedo LZR Racer Pro suit in Spring 2010. Featuring a high durability variant of the LZR Pulse fabric and the same 3D pattern as the LZR Racer Elite series, the LZR Racer Pro will round out Speedo’s most comprehensive, technically advanced range of textile race suits, all compliant to FINA 2010 regulations.
Team Speedo swimmers include Olympic Medalists Michael Phelps (USA), Natalie Coughlin (USA), Ryan Lochte (USA), Katie Hoff (USA), Libby Trickett (AUS), Eamon Sullivan (AUS), Park Tae Hwan (KOR) and Rebecca Adlington (GBR).
SPEEDO® is a registered trademark of and used under license from Speedo International Ltd. Warnaco Swimwear, Inc., a division of The Warnaco Group, Inc. (NYSE: WRC), is the authorized licensee of the SPEEDO® trademark in North American and the Caribbean.
My take: It's undeniable, the womens suit is a tech-suit without a zipper.